If you want to consistently rank highly for relevant search terms on Google and other search engines, there is one tried and true method that is more important now than it ever has been. Check out this article featured in Window Film Magazine about how creating great content effects your search rankings.
Google and the other major search engines have gotten smarter—they know about these techniques. They view these efforts as “gaming” the system in a negative manor and have taken measures to counter these strategies. In fact, Google is continually changing its algorithm in an effort to find these techniques and eliminate their effectiveness. As a result, the very strategies you put in place to help your search rankings could actually be working against you since Google now penalizes you when they find them while crawling your site. See the entire article HERE